Do you build sites for every trade, or a specific one?
We build for specialist trade contractors across many trades: electricians, plumbers, HVAC contractors, painters, landscapers, concrete and masonry crews, flooring contractors, fencing and garage door companies, and more. Each site is built around the pages that specific trade needs, not a generic "contractor" template with the trade name swapped in.
How long until my site is live?
7 days on Site Crew, 10 on Site Foreman while the AI agents are trained, and 15 on Site General with the Content Engine running. The clock starts at the onboarding call, not at purchase, so the sooner the onboarding form is in, the sooner you are live.
What is actually included every month?
The website itself, hosting, one domain, weekly detail updates, researched articles, CRM routing for every enquiry and 5 revisions a month, on every plan. Site Foreman adds the AI Engine and Site General adds the Content Engine on top of everything in the plans below it.
What happens straight after I buy?
You fill in the onboarding form and submit it. It asks for your trade, the services you run, the towns you serve, your brand, your domain and where enquiries should land, and it takes about 15 minutes. If something is missing, submit anyway: send the rest by email or raise it as a ticket in your client portal, and it will not hold up the build. We then run one onboarding call to fill any gaps and agree the launch date.
What is the client portal?
It is your account with us, and you get it the day your site goes live. From the portal you request revisions, raise a support ticket for anything that needs attention, send us files you still owe us, and message our team directly. Everything to do with your site runs through it, so nothing gets lost in an inbox. You never log in to the website itself; we handle that side.
Do I need professional photos before we start?
No. We can launch with stock photography suited to your trade and swap in your own project photos as you send them, at no extra cost, as a normal revision. Many contractors send photos gradually from job sites over the first few months rather than gathering them all before launch.
What counts as a revision, and what happens after five?
A revision is any change request you send, and there is no limit on how much goes into one. A new service page, an updated service area, a different set of project photos, a color change: each is one revision. So is something much larger. "Build pages for three new towns, here is the copy for each" is one revision, not three. 5 are included every month. After that, each additional revision is a flat $20, with no cap on how many you can buy and no hourly billing anywhere. Every revision is completed within 2 to 5 working days, whatever the size.
How do I actually request a change?
Raise it in your client portal. You describe the change, attach anything we need, such as new job site photos, and it lands with the team as a tracked request so you can see where it is. You can also email us or reply to any thread with our team, and we log it for you. Unused revisions do not roll over to the next month.
Can a revision add a whole new service or town, not just edit an existing page?
Yes. Adding a new service page or a new service area page is a normal revision, the same as editing an existing page. If your crew starts offering a new service or expands into a new county, that is exactly the kind of change the included revisions are for.
What do the researched articles actually cover?
Topics real homeowners search before hiring in your trade: maintenance schedules, warning signs, permit and inspection basics, and cost ranges clearly labeled as illustrative rather than quoted. Site Crew and Site Foreman publish 2 a week, Site General publishes 3 a week with the Content Engine, each 2,500 to 3,200 words.
Do the articles give safety or code advice?
No. Articles are general information about your trade, written to earn a search click and build trust, never a substitute for a licensed visit or an inspection. Anything that reads as safety, code or licensing advice is written to point the reader toward booking a call with you, not to replace one.
What does the AI Engine actually do?
On Site Foreman and Site General, the AI Engine runs an AI receptionist, a site chat widget and SMS or Messenger follow-up. It answers common questions about your trade, takes job details and books appointments into your calendar. It never gives professional, safety, licensing or code advice; anything that needs that judgment is handed to a person at your business.