Trade set / Flooring
A website where material choice and room type both get their own page
A flooring website earns its keep by matching the exact material and room someone is researching, hardwood, tile, vinyl plank or carpet, rather than making a homeowner scroll through unrelated options to find theirs.
01 Defect list
What usually goes wrong for flooring contractors
- 01
Hardwood, tile and vinyl plank are different buying decisions with different price points, and the site treats them as one undifferentiated "flooring" page.
- 02
There is no way to see finished rooms by material type, so a visitor cannot picture the specific look they are considering.
- 03
Installation and material sourcing are conflated, when many buyers specifically want to know whether you supply materials or install what they already bought.
- 04
Commercial flooring for offices and retail spaces has no page of its own, missing a distinct and often larger buyer.
02 Page schedule
The pages your site will carry
A real page for each of these, not a generic template with your name on it.
- 01Home
- 02Hardwood flooring
- 03Tile and stone
- 04Vinyl plank and laminate
- 05Carpet
- 06Commercial flooring
- 07Project gallery
- 08Quote request
Tool schedule
Room and material quote request form
Asks room type, approximate square footage and material preference, so the quote that comes back can already narrow to real options and price ranges.
Our old site had one page for every service we run. Once each one had its own page, the phone started ringing for jobs we used to have to explain we even did.
Illustrative examples of the outcomes clients report. Verified reviews are added after launch.
03 Rate schedule
Three ways to run it
- Site CrewThe website, fully managedLive in 7 days
- Site ForemanEverything, plus the AI EngineLive in 10 days
- Site GeneralEverything, plus the Content EngineLive in 15 days
Plus a $697 one-time build fee, invoiced only after launch.
Compare the plansQuestions from flooring contractors
Can each material type have its own gallery?
Yes. Hardwood, tile and vinyl plank galleries are kept separate so a visitor considering one material sees only relevant rooms, rather than a mixed gallery that makes comparison harder.
Do you build a page for installing customer-supplied materials?
Yes, if that is part of your business. We add a page clarifying which services include material sourcing and which are installation-only, so the enquiry that reaches you already matches what you offer.